December 7, 2012. 8:00 p.m. – 12:00 a.m.
The Creative Complex, a Miami-based graphic design shop, is organizing and hosting the first ever gallery dedicated to the art of nightlife graphic design. Alex Miranda, CEO of the company, believes it’s time to unmask the artists behind great event flyers we see across Miami.
Ruben Vazquez, Creative Director at The Creative Complex, will curate the event being held at Chalk Miami on South Beach. Ruben is regarded as one of the most influential nightlife graphic designers in the country, having done thousands of event flyers for Miami nightclubs like Mansion, Set, Opium Garden, Prive, Mokai, Louis, and many more across the nation.
Titled “NGDG”, artists in the Nightlife Graphic Design community will be invited to exhibit and sell original art pieces. Top-quality graphic design mixed with the nightlife atmosphere of Chalk Miami will make this a special time for encountering art. PrintHouseUSA will be showing off their talents in nightlife printing. Part of the proceeds from the event will benefit Jose’s Hands, a not-for-profit charitable organization that performs medical mission trips to South America and the Caribbean.
“We’re starting a movement here. Nightlife graphic design has major roots in Miami and we’re here to propel that into the art community”, says Alex Miranda. “And every year, a greater number of art collectors, artists, dealers, curators, critics and art enthusiasts from around the world will see our influence grow.”
Would you consider a flyer to a local party a form of art? Almost like graffiti art, the nightlife graphic design community ebbs and flows in an underground culture. You rarely know the artist behind the design of a great flyer, which with the right artist, can sometimes be imaginative, provocative and uncompromising.
Designers have notoriously close connections to nightlife culture; promoting parties and popping bottles in the VIP. Today, Alex Miranda stakes his claim that nightlife graphic design must begin its run to be considered a respected and new art form, a rich medium with no restrictions and plenty of creative freedom.
The value in nightlife design is subjective. While some regard it an individual art form, others view it as basic graphic design. The argument behind refusing it as art lies in the assumption that designs are subject to the direction of an event coordinator or promoter, thus forcing artists to create someone else’s thoughts and visions.
The event is free, but registration is required to attend at www.ngdgshow.com
The Creative Complex at Chalk Miami
1234 Washington Avenue
Miami Beach, FL 33139
786.295.9560
www.thecreativecomplex.com
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